Demelza Hospice

Website Design, Video Production, Digital Marketing

Demelza Hospice are a specialist children’s hospice who provide support and care to children and parents throughout Kent, East Sussex and South East London.

Demelza brochure collateral
Demelza Logo

The Objective

Wonderful Creative Agency have worked with Demelza Hospice over a number of years, supporting fundraising strategies. We were approached again recently to develop a campaign idea and strategy that could raise £1.3 million in aid of a new state of the art hydrotherapy centre and extra bedrooms for Demelza Hospice Sittingbourne.

The Change

After a number of creative sessions Wonderful developed a stand-alone integrated marketing campaign called “Bricks & Water.”  After designing all the branding and collateral we brought to life a dynamic campaign website which included functionality to donate on the page and an emotive video which we also story-boarded, filmed and produced in-house. All online activity drove traffic to the website through email marketing, display advertising and PPC. Within less than 9 months we had reached the target and had raised £1.3 million for the building project to commence!

Photo of child with a flower
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Massive Brand Exposure

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Targets Reached Within Expected Time frame

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£1.3m Fundraising Target Met

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