The Wilderness Downtown is a collaborative experiment in the latest web technologies bought to you by Chris Milk in association with Google Chrome. Google describe it as ”a music experience designed specifically for the modern web.” Well that is certainly one way to put it – another would be one of the most awesome uses of HTML5 seen so far!

TWD takes the form of an interactive music video in which your childhood home takes centre stage. The site asks you to input your home address and the customises the entire experience to reflect that input. It results in a mind-bending  fusion of beautifully shot video footage twinned with beautiful vector graphics and near-3D feeling landscapes pulled from Google Earth and Streetview. All this and it has a fantastic soundtrack too. The Wilderness Downtown has been released to promote indie-rock’s finest, The Arcade Fire’s “We Used to Wait” – taken from their newly released album The Suburbs. It should be noted that the project will only work in Google Chrome on a PC and Safari and Chrome on a Mac. It is fairly processor heavy, so I recommend you close whatever you are doing, make a cup of tea – sit back and take it all in! Check it out here – The Wilderness Downtown