Halfords

What did we do?

One of Halford’s key areas of marketing is through their email campaigns to their substantial customer network. Wonderful were commissioned to assess and redesign their email offers campaign collateral.

What was good?

Halfords strong and respected brand name added a lot of clout to their marketing. It was a privilege to work with them and deliver outstanding quality design.

What were the challenges?

Due to the large number of recipients to this campaign, getting the design to appeal to everyone was a challenge. The team did well though and delivered a campaign that the client was extremely pleased with.

How did it turn out?

In testing, the campaign proved a success and Halfords have now incorporated it into their marketing plans for the future.