Strategy Hat

Website Design, Corporate Branding

Fresh from the sale of one of the most successful office design and fit-out companies in the UK, our client approached Wonderful to collaborate with him to create a brand new offering to the interiors market – an online information portal full of advice for businesses looking to relocate or refurbish their offices. Strategy Hat was born…



The Objective

Wonderful needed to interpret and hone down the client’s innovative ideas into something practical and workable ion the form of a digital platform. It needed to take into consideration the key goal of the website – data capture, so all of these capture points needed to be worked in, in a way that didn’t put off the user from engaging with the site.


40% Traffic Increase

Content marketing boosts traffic by over 40%


1000 Average Monthly Goal Conversions

Traffic either downloading brochures or using online tools


#1 on Google

For keyword rankings and listings


The Change

The successful website that Wonderful designed and created, in consultation with the client also features a series of industry-leading online office move calculators were also created to facilitate projects. The biggest challenge here was striking the right balance between making the tools accessible, engaging and intuitive, whilst incorporating the right amount of data capture points to create a useful database of potential office movers.

The newly created Strategy hat brand is already, just a few months on from launch, cauing a stir within the industry, not just because of who’s behind it but also thanks to the innovation displayed through the website.


“Choosing the best agency for my new venture was really important. As soon as we had our first project meeting I knew I had made the right choice. The Wonderful team has excelled in all areas from brand and creative solutions through to technical delivery and all with friendly can do attitude.”

Adrian Groom, CEO

Strategy Hat

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