The New Tooth Company

Corporate Branding, Website Design


The New Tooth Company is a purpose designed dental implant clinic solely dedicated to the provision of high quality affordable dental implant treatments. The New Tooth Company has state-of -the-art facilities and over 20 years experience in implant dentistry.



The Objective

When Wonderful first met the team behind The New Tooth Company, they had the professional expertise – but no name. Wonderful had to establish a unique brand positioning to set the business apart from its competitors, and look at the development of an entire mix of creative from print to website design along with building intelligent social media and PPC campaigns.


Average of 45 New Consultations Per Month

As a result of SEO, Social Media & PPC


74% Phone Call Conversion Rate

Demonstrating informed traffic.


78% Consultation to Treatment Purchase Rate

Almost 80% of customers book a treatment after a consultation.

The Change

After meeting with the client for a brand positioning workshop, the creative team developed a unique brand identity, consistent tone of voice and bold imagery that would work effectively across print and digital.

Key to creative and digital marketing strategies was ensuring the brand was both fun and distinct from the stale image of many businesses in the dental industry.


“The team at Wonderful worked with us throughout the development of our branding and marketing strategy. Their enthusiasm and experience proved invaluable and the results speak for themselves. After only six months our business is thriving and with the continued support of Wonderful we will undoubtedly continue to grow.”

Gary & Mel Moynes, Owners

The New Tooth Company

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